Dynamic Links are smart URLs that allow you to send existing and potential users to any location within your iOS or Android app. They survive the app install process, so even new users will see the content they’re looking for when they open the app for the first time. Dynamic Links are free forever, for any scale.

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Convert mobile web users to native app users

With Dynamic Links, you can seamlessly transition users from your mobile website to the equivalent content within your app. And because the links survive the app install process, even new users can pick up where they left off on your mobile site without missing a beat.

Increase conversion for user-to-user sharing

When a user shares content from your app, the ultimate goal is to convert their friends into active native app users. One of the most effective ways to accomplish that is to skip your generic onboarding and present personalized content when the app is first opened. Dynamic Links makes this easy.

Drive more installs with social, email, and SMS marketing campaigns.

Promotional campaigns that include Dynamic Links work for all users on every platform. When users open or install your app, they’ll see the exact content your campaign is marketing, including any discounts you’re offering.

Turn desktop users into mobile app users

Dynamic Links can help migrate users from your website to your mobile app. Give them an easy way to send themselves a link, and when that link is clicked on a mobile device it will automatically open in the right context within your app (even if they need to install the app first).

Part of the Firebase platform

Firebase helps you develop high-quality apps, grow your user base, and earn more money. Each feature works independently, and they work even better together.

Try it out

Firebase Dynamic Links are completely free to use

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