##### Firebase Cloud Messaging

# Send notifications across platforms

## Notify a client app that new email or other data is available to sync. Send notification messages to drive user re-engagement and retention.

[Get started](https://console.firebase.google.com/project/_/notification) [View docs](https://firebase.google.com/docs/cloud-messaging)

### Send messages to any device

Firebase Cloud Messaging (FCM) provides a reliable and battery-efficient connection between your server and devices that allows you to deliver and receive messages and notifications on iOS, Android, and the web.
[Video](https://www.youtube.com/watch?v=sioEY4tWmLI) ![Illustration of advanced message targeting](https://firebase.google.com/static/images/products/cloud-messaging/cloud-messaging-2.png)

### Advanced message targeting

Easily target messages using predefined segments or create your own, using demographics and behavior. Target messages to devices that have subscribed to specific topics, or get as granular as a single device.

### Customized notification content

Deliver notification messages immediately, or at a future time in the user's local time zone. Send custom data, and set priorities, sounds, and expiration dates, and track custom conversion events.
![Illustration of dashboard to customize notifications](https://firebase.google.com/static/images/products/cloud-messaging/cloud-messaging-3.png) ![Illustration of analytics dashboard](https://firebase.google.com/static/images/products/cloud-messaging/cloud-messaging-4.png)

### No coding required for sending notifications

Notification messages are fully integrated with Google Analytics, giving you access to detailed engagement and conversion tracking. Monitor effectiveness from a single dashboard with no coding required.

### A/B test notifications

Use A/B testing to try out different versions of your notification messages, and then easily see which one performs best against your goals. A/B testing can also be used with [Remote Config](https://firebase.google.com/products/remote-config).
![Illustration of A/B testing notifications](https://firebase.google.com/static/images/products/cloud-messaging/cloud-messaging-5.png) Case Studies

### Learn how Cloud Messaging helps teams across the world improve app engagement

![STAGE logo](https://firebase.google.com/static/images/usecases/stage-app.png)

##### STAGE uses Firebase and Flutter to cut release time in half


STAGE paired Flutter's front-end tools with Firebase's back-end services to build a multi-platform app. The app's infrastructure securely stores and delivers content to almost 2 million users in real time for a smooth viewing experience, which helps them stand out in India's competitive streaming market.
[Read more](https://firebase.google.com/case-studies/stage-app) ![Acintyo logo](https://firebase.google.com/static/images/usecases/acintyo.png)

##### Acintyo uses Firebase to streamline and speed up app development by 25%


With millions of users across 175 countries, the Galarm team used Firebase's fully-managed, scalable infrastructure to accelerate app development, automate tasks, and free up engineering time so they could focus on bringing their ideas to life.
[Read more](https://firebase.google.com/case-studies/acintyo-galarm-app) ![Le Figaro logo](https://firebase.google.com/static/images/usecases/le_figaro.png)

##### Le Figaro leverages Firebase to increase paid subscriptions across mobile and web apps


Le Figaro used a number of Firebase products to retain existing users, increase paid subscriptions and decrease development time.
[Read more](https://firebase.google.com/case-studies/le-figaro)

### Documentation

Learn more about Cloud Messaging through our documentation.
[View docs](https://firebase.google.com/docs/cloud-messaging)

### Pricing

There's no cost to using Cloud Messaging.
Try Firebase today


Integrating it into your app is easy.
[Get started](https://console.firebase.google.com/)

#### All Firebase products

##### Build

- [App Check](https://firebase.google.com/products/app-check)
- [App Hosting](https://firebase.google.com/products/app-hosting)
- [Authentication](https://firebase.google.com/products/auth)
- [Cloud Functions](https://firebase.google.com/products/functions)
- [Cloud Storage](https://firebase.google.com/products/storage)
- [SQL Connect](https://firebase.google.com/products/sql-connect)
- [Extensions](https://firebase.google.com/products/extensions)
- [Firestore](https://firebase.google.com/products/firestore)
- [Hosting](https://firebase.google.com/products/hosting)
- [Phone Number Verification](https://firebase.google.com/products/phone-number-verification)
- [Realtime Database](https://firebase.google.com/products/realtime-database)
- [Firebase AI Logic](https://firebase.google.com/products/firebase-ai-logic)

[Generative AI](https://firebase.google.com/products/generative-ai)

##### Run

- [A/B Testing](https://firebase.google.com/products/ab-testing)
- [App Distribution](https://firebase.google.com/products/app-distribution)
- [Cloud Messaging](https://firebase.google.com/products/cloud-messaging)
- [Crashlytics](https://firebase.google.com/products/crashlytics)
- [Google Analytics](https://firebase.google.com/products/analytics)
- [In-App Messaging](https://firebase.google.com/products/in-app-messaging)
- [Performance Monitoring](https://firebase.google.com/products/performance)
- [Remote Config](https://firebase.google.com/products/remote-config)
- [Test Lab](https://firebase.google.com/products/test-lab)