Now that you've implemented an authentication system to collect users' emails
or phone numbers, you can begin integrating the Google Analytics for
Firebase SDK.
Integrate the Google Analytics for Firebase SDK
Integrate with the latest Google Analytics for Firebase SDK version.
Use Cocoapods
If your app uses Cocoapods, ensure your project’s Podfile contains either:
pod 'FirebaseAnalytics` # includes GoogleAdsOnDeviceConversion
or
pod 'FirebaseAnalytics/Core'
pod 'GoogleAdsOnDeviceConversion'
Then, run the commands pod repo update and pod install.
Use Swift Package Manager
If your app uses Swift Package Manager, follow the steps at
Swift Package Manager for Firebase.
When you reach the step "Choose the Firebase libraries that you want include in
your app", check FirebaseAnalytics before continuing to the next steps.
Alternatively, check FirebaseAnalytics/CoreandGoogleAdsOnDeviceConversion.
Alternative integration
If your app does not use Cocoapods or Swift Package Manager, integrate as
follows:
Follow the README instructions from the public zip file to add the
frameworks to the project directly. Be sure to add the frameworks from
the FirebaseAnalytics directory.
In Xcode, add the -ObjC and -lc++ flags to "Other
Linker Settings" in your app target’s build settings.
Unity
Add the FirebaseUnity SDK
(specifically, FirebaseAnalytics.unitypackage) to your Unity project. More detailed instructions can be found in Add Firebase Unity SDKs.
Select the platform iOS at File > Build Settings, then click
Build and Run.
In the generated build folder, locate the Podfile and add the following:
pod 'GoogleAdsOnDeviceConversion'
Enable debug mode (optional)
Enable debug mode by adding -FIRDebugEnabled under "Arguments Passed on Launch"
in Xcode’s scheme editor. Upon launching the app in Xcode, ensure that a
message like the following appears in the Xcode debug console:
[Firebase/Analytics][I-ACS023007] Analytics v.x.x.x started
...
[Firebase/Analytics][I-ACS023009] Debug logging enabled
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-09-04 UTC."],[],[],null,["Step 2: Integrate Google Analytics\n\n\u003cbr /\u003e\n\n|----------------------------------------------------------------------------------------------------------------------------------|\n| Introduction: [Measure iOS Ads conversions](/docs/tutorials/ads-ios-on-device-measurement/index-first-party) |\n| Step 1: [Implement a sign-in experience](/docs/tutorials/ads-ios-on-device-measurement/step-1) \u003cbr /\u003e |\n| **Step 2: Integrate Google Analytics** \u003cbr /\u003e |\n| Step 3: [Initiate on-device conversion measurement using Google Analytics](/docs/tutorials/ads-ios-on-device-measurement/step-3) |\n| Step 4: [Troubleshoot and handle common issues](/docs/tutorials/ads-ios-on-device-measurement/step-4) |\n\n\u003cbr /\u003e\n\nNow that you've implemented an authentication system to collect users' emails\nor phone numbers, you can begin integrating the Google Analytics for\nFirebase SDK.\n\nIntegrate the Google Analytics for Firebase SDK\n\nIntegrate with the latest Google Analytics for Firebase SDK version.\n| **Note:** `GoogleAdsOnDeviceConversion` is not subject to [Apple's privacy manifest requirements](https://developer.apple.com/news/?id=3d8a9yyh) and does not include a privacy manifest. No additional action is required to enable on-device conversion measurement.\n\nUse Cocoapods\n\nIf your app uses Cocoapods, ensure your project's Podfile contains either: \n\n pod 'FirebaseAnalytics` # includes GoogleAdsOnDeviceConversion\n\nor \n\n pod 'FirebaseAnalytics/Core'\n pod 'GoogleAdsOnDeviceConversion'\n\nThen, run the commands `pod repo update` and `pod install`.\n\nUse Swift Package Manager\n\nIf your app uses Swift Package Manager, follow the steps at\n[Swift Package Manager for Firebase](/docs/ios/installation-methods#swift-package-manager).\nWhen you reach the step \"Choose the Firebase libraries that you want include in\nyour app\", check `FirebaseAnalytics` before continuing to the next steps.\nAlternatively, check `FirebaseAnalytics/Core` *and*\n`GoogleAdsOnDeviceConversion`.\n\nAlternative integration\n\nIf your app does not use Cocoapods or Swift Package Manager, integrate as\nfollows:\n\n1. Download the public zip file of Firebase from the [firebase-ios-sdk GitHub repo](https://github.com/firebase/firebase-ios-sdk/releases).\n2. Follow the README instructions from the public zip file to add the frameworks to the project directly. Be sure to add the frameworks from the `FirebaseAnalytics` directory.\n3. In Xcode, add the `-ObjC` and `-lc++` flags to \"Other Linker Settings\" in your app target's build settings.\n\nUnity\n\n1. Add the [Firebase Unity SDK](/download/unity)\n (specifically, `FirebaseAnalytics.unitypackage`) to your Unity project. More detailed instructions can be found in [Add Firebase Unity SDKs](https://firebase.google.com/docs/unity/setup#add-sdks).\n\n2. Select the platform iOS at **File** \\\u003e **Build Settings** , then click\n **Build and Run**.\n\n3. In the generated build folder, locate the Podfile and add the following:\n\n pod 'GoogleAdsOnDeviceConversion'\n\nEnable debug mode (optional)\n\nEnable debug mode by adding `-FIRDebugEnabled` under \"Arguments Passed on Launch\"\nin Xcode's scheme editor. Upon launching the app in Xcode, ensure that a\nmessage like the following appears in the Xcode debug console: \n\n [Firebase/Analytics][I-ACS023007] Analytics v.x.x.x started\n ...\n [Firebase/Analytics][I-ACS023009] Debug logging enabled\n\n\u003cbr /\u003e\n\n*** ** * ** ***\n\n\u003cbr /\u003e\n\n[arrow_back_ios**Step 1**: Implement a sign-in experience](/docs/tutorials/ads-ios-on-device-measurement/step-1)\n[**Step 3** : Initiate measurements using Google Analyticsarrow_forward_ios](/docs/tutorials/ads-ios-on-device-measurement/step-3)\n\n\u003cbr /\u003e\n\n*** ** * ** ***"]]